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Tiffin Art Metal Co 1952 Advertising Blotter Paul Webb Hillbilly Illustration For Sale


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Tiffin Art Metal Co 1952 Advertising Blotter Paul Webb Hillbilly Illustration: $13.99
This is a June 1952 advertising blotter produced for The Tiffin Art Metal Company, a manufacturer of sheet metal products based in Tiffin, Seneca County, Ohio. The blotter features a full-color illustration by noted commercial artist Paul Webb, creator of the popular "Mountain Boys" comic strip, which debuted in *Esquire* magazine. The artwork depicts a classic "hillbilly" caricature, a prevalent trope in mid-century American advertising humor, with the caption "Maw never had sich good luck with her plants." The promotional copy is written in a stylized rural dialect, humorously connecting the scene to the company's product line by mentioning "roofin' and eves troffs" (eavestroughs or gutters), concluding with the sales pitch, "better make sure ye got a goodish supply." The company's main factory address at Second and Wall Streets in Tiffin is listed alongside branch warehouse locations in Toledo, Lucas County, Ohio, and South Bend, St. Joseph County, Indiana, providing a snapshot of the firm's regional distribution network in the industrial Midwest during the early 1950s. Printed by the prominent advertising specialty firm Brown & Bigelow of St. Paul, Minnesota, this piece exemplifies the chromolithographed promotional ephemera commonly used by businesses for practical desktop advertising. The blotter's design utilizes a combination of bold red and blue typography for the company information against a white background, with Webb's detailed, character-driven illustration serving as the central focus. The reverse side consists of the plain, absorbent blue blotting paper surface, functional for its intended purpose of drying fountain pen ink. As a dated piece of advertising memorabilia, it documents not only the commercial activities of a specific Ohio manufacturer but also the pervasive use of regional caricature and vernacular in mainstream American marketing of the period. The item is in good vintage condition, exhibiting minor age-related toning and light foxing, primarily along the borders, while the illustration and text retain their vivid color and clarity.
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