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Vintage 1950s/1960s Wiedemann's Fine Beer "Live Flavor" 3D Flying Geese Bar Sign
For sale is a highly collectible, classic piece of Cincinnati/Northern Kentucky brewing history: an original Wiedemann's Fine Beer 3D molded plastic bar sign. Manufactured by the renowned Thomas A. Schutz Co. of Chicago, this vacuum-formed sign was produced for The Geo. Wiedemann Brewing Company based out of Newport, Kentucky.
The sign features a beautiful, rustic mid-century marsh landscape highlighting the famous "Live Flavor" tagline alongside a classic raised white shield logo block reading "Wiedemann's Fine Beer - It's Registered." The ultimate draw of this sign is the dramatic, ultra-deep 3D effect created by two large Canada geese sculpted directly out of the frame, bringing the depth of the sign to a full 5 inches. The wings are dynamically tabbed into factory-drilled alignment slots on the background. The back retains its original installed metal ball chain loop for quick wall-mounting display.
Product Specifications:- Brand: Wiedemann's Fine Beer (The Geo. Wiedemann Brewing Co., Newport, KY)- Manufacturer: Thomas A. Schutz Co., Chicago- Dimensions: Approximately 21" Long (at the top) x 12.5" Tall x 5" Deep (including 3D elements)- Material: Light-weight molded structural plastic / vacuum-formed composition
Condition Report: This vintage sign is in very good, completely original structural condition. The front artwork retains excellent color fidelity and crisp, readable text texturing. The 3D geese remain structurally sound and clip securely into their factory alignment slots as intended. The white molded frame edge has some minor, expected vintage scuffing and light age patina on the back surface, but is entirely free of deep cracks or structural splits.
Please review all high-resolution photos carefully to evaluate the exact cosmetic condition before offerding.
Shipping & Handling: Because of the deep 5-inch profile and the fragile nature of vintage mid-century molded plastics, this sign will be treated with absolute care. The entire sign will be nested securely within layers of thick bubble wrap inside a heavy-duty shipping box.
