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Rev. Ike (1935-2009) was an early marketing genius. Here are four different requests for money that are super-imaginative; he spent a lot of time composing these promoting his prosperity doctrine. These letters are from maybe the late 1970s/early 1980s. Suitable for framing!
From wikipedia:
"Close your eyes and see green," the minister exhorted. "Money up to your armpits, a roomful of money and there you are, just tossing around in it like a swimming pool."
The preacher was the Rev. Frederick J. Eikerenkoetter 2d—better known as "Reverend Ike"—urging several thousand of his devoted parishioners to think positive thoughts.
From the red‐carpeted stage of what was once a Loew's movie palace at 175th Street and Broadway, Reverend Ike evoked giggles from the predominantly black congregation. But they repeated his words obediently during a recent Sunday as, microphone in hand, he sang, "Lots and lots of money, ready for my use, oh yes, it's ready for my use."