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Vintage promotional brochure for The University of Iowa in Iowa City, Iowa, highlighting campus attractions and nearby historical sites for visitors traveling along Interstate 80.
Front cover design features a vertical multi-panel black and white campus photograph of students on a bridge divided into tall rectangular segments against a gold-tan background, with the heading The University of Iowa at the top and the stylized IOWA logo at the lower right corner.
Interior panels describe major university landmarks including Hancher Auditorium for the performing arts with concert and recital information, the restored Old Capitol identified as Iowa's most historic building and a National Historic Landmark, and the University of Iowa Museum of Art with exhibits drawn from a permanent collection of more than 8,000 works of art.
Additional interior text outlines University Library exhibits such as the Iowa Heritage Exhibit A, a Presidential Letters Collection featuring letters from presidents of the United States, and a changing General Exhibit, with notes on locations, hours, and access to the Special Collections department at the intersection of Washington and Madison streets.
Further campus attractions highlighted include the Museum of Natural History in Macbride Hall, with displays ranging from microscopic single-celled protozoans to large mounted mammals and birds, including whales and many other specimens, along with hours and seasonal opening details.
Back panel headed Nearby Attractions presents short descriptions of regional destinations connected to the university area, including Hoover Birthplace, Amana Colonies, Hoover Birthplace and Grave Site with the Presidential Library at West Branch, the Mormon Handcart Historical Site west of Mormon Trek Road, and Plum Grove, the restored home of territorial governor Robert Lucas.
The lower back section displays The University of Iowa seal with founding date 1847 and provides information for arranging group tours through the Office of Public Information at the Old Capitol in Iowa City, including mailing address and a 319 area code telephone contact.
A small handwritten annotation appears near the Old Capitol description, adding brief historical and architectural notes referencing its Greek Revival architecture.
Audience and use: campus tourism and visitor information piece for The University of Iowa, of interest to collectors of Midwestern university ephemera, Iowa City and Iowa history, and vintage American college travel brochures.
Special notes: original University of Iowa travel and campus attractions brochure only; see photos and condition description for details about this specific example.