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Eaton\'s of Canada Paper Shopping Bag 1950s Lattice Design Toronto For Sale


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Eaton\'s of Canada Paper Shopping Bag 1950s Lattice Design Toronto: $13.99
A paper shopping bag from the T. Eaton Company Limited, bearing the retailer’s nationalistic “EATON’S OF CANADA” wordmark in a bold, sans-serif white face against a muted grey ground. The bag’s entire visible surface is covered with an elegant, repeating lattice of intersecting white curved lines, a mid-century abstract pattern typical of department store packaging from the 1950s through the 1970s. This design scheme, combining modernist geometry with a restrained monochromatic palette, reflects the branding sophistication of Canada’s most iconic department store during its postwar heyday. The bag is empty and folded, its structure revealing the expected creases of storage, while a significant jagged rip mars the upper right side, extending into the folded edge. The paper itself exhibits mild age-related toning and soiling, though the printed logo remains crisp and fully legible.Functional markings printed near the bottom edge include “6 x 9” and “.0025”, the former indicating the bag’s dimensions in inches and the latter likely serving as a stock number or material code for the manufacturer. Eaton’s, founded by Timothy Eaton in Toronto in 1869, was a dominant force in Canadian retail for over a century, and its shopping bags were ubiquitous carriers of the store’s identity into Canadian homes. The explicit “OF CANADA” designation was a deliberate marketing gesture, emphasizing the chain’s national scope and heritage at a time when American retailers were expanding northward. This bag is a tangible relic of Canadian consumer culture, documenting the visual language of retail packaging and the everyday commercial life of the era. Its abstract, almost op-art patterning is particularly characteristic of the mid-century modern aesthetic that pervaded North American graphic design, making it an appealing artifact for collectors of vintage packaging, Canadian business ephemera, and advertising history. The tear, while a physical flaw, does not obscure the printed design and is consistent with the bag’s life as a functional object before its preservation.
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Eaton's of Canada Paper Shopping Bag 1950s Lattice Design Toronto $13.99
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