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This is an original German film-star postcard/photo card issued by “Das Programm von Heute – Zeitschrift für Film und Theater G.m.b.H.” in Berlin.
The address printed on your card, Berlin SW 11, Dessauer Straße 7, matches documented cards from this publisher.
These cards were inserts included with issues of the German film-and-theater publication Das Programm von Heute.
Collectors could save the star postcards in special albums made for the series. More than 730 different cards are known.
Your card measures about 9 × 14 cm (3½ × 5½ inches), which is consistent with these German star postcards.
When was yours made?
The series is generally documented as being issued beginning in the 1930s, with one specialist checklist dating the main postcard run to approximately 1934–1939.
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