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Tissot Swiss Watches 1945 Print Ad Du Magazine World War 2 Luxury German WW2
Top shows an ancient necklace that looks like it would be worn by a warrior chief.
The headline reads in German \"Men\'s Gifts Then and Now\", comparing the necklace to the Tissot Automatic.
From a collection of Du Magazines preserved from a Rare Book Store in Boston. Du Magazine was an art & Culture magazine based in Switzerland. It began in 1941 during the peak of World War 2, and as a result many of their advertisers came from within Swiss borders, namely Swiss Luxury Precision watches. By the onset of the 1950\'s, Du transformed into what would be more aptly described as the Swiss version of \"Life,\" and as a result, the luxury watch advertisers moved on, and they were replaced by traditional middle-class mainstream advertisers. Vintage Du\'s are very rarely made available, and many of these full page print advertisements for the world\'s most elite watches are one of a kind as a result. If you like this print advertisement, and you would like to see more, visit and follow the store to see the entire collection.
Approximately 13 x 10\" - Very good condition. Very framable. See the photos.
Combined shipping is available.