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Offered is a lot of two original 1947 Post Cereals Circus punch-out advertising premiums: Cycling Sam The Hi-Bike Rider and Leo The Trick Lion.
These colorful paper premiums were distributed by Post Cereals as part of the company\'s Post\'s Cereals Circus promotional series. The panels were designed to be punched out and assembled into moving toys for children. Most examples were cut apart and played with, making surviving uncut panels increasingly difficult to find today.
This lot includes:
- Cycling Sam The Hi-Bike Rider
- Leo The Trick Lion
Both panels retain their original assembly instructions on the reverse and feature vibrant circus-themed artwork from the postwar era of American cereal advertising.
The Cycling Sam panel includes the notation:
\"Be Sure To Get The Other 8 Prizes In This Series,\" indicating it was part of a larger Post Cereals Circus premium set. Similar documented examples identify Cycling Sam and Leo as members of the 1947 Circus Series.
A wonderful addition for collectors of:
- Post Cereal advertising
- Vintage cereal premiums
- Circus memorabilia
- Paper ephemera
- Postwar Americana
- Children\'s advertising collectibles
Condition
Cycling Sam The Hi-Bike Rider
- Complete and uncut.
- All punch-outs remain present.
- All tabs and locks intact.
- Bright original colors.
- Reverse instructions clean and legible.
- Light age toning consistent with age.
- Minor handling wear.
- No significant tears, tape, or writing observed.
Leo The Trick Lion
- Mostly uncut.
- Missing the large center body section.
- Head, tail, legs, base, and locking pieces remain present.
- Bright original colors.
- Reverse instructions clean and legible.
- Light horizontal fold visible in base section.
- Minor handling and age wear consistent with age.
Please review all photographs carefully as they form part of the description and condition report.
Measurements
Each panel measures approximately:
7.75\" x 6\"
Item Specifics
- Brand: Post Cereals
- Year: 1947
- Theme: Circus
- Type: Advertising Premium
- Material: Printed Cardstock
- Color: Multi-Color
- Country of Origin: United States
- Vintage: Yes
